Be easy for others to find. Your customers are currently the first to search for information online. Your business website should be easy to find and its content should be updated often enough. For example, a blog is a great way to share your expertise with others. Also think about what some visibility can give you. If your customers are on Instagram or LinkedIn every day, for example, your business has many good reasons to be there yourself.
Pricing your work correctly. The price of your product or service is right when the customer is willing to pay for it and your business is profitable for you. Price also says quality. Sounds knowledgeable and trustworthy if a communications entrepreneur promises to make a website for € 50 or a draftsman promises to illustrate an entire book for € 100?
Get networks. Every entrepreneur needs other people. They can be, for example, your customers, colleagues or partners. Many entrepreneurs end up outsourcing their accounting and having their website outsourced to a professional. This will allow you, as an entrepreneur, to focus better on your customer acquisition and business development. What new people are you going to network with in your own some channels next?
Have you already read the Creative Economy Business Handbook? Here you will find more useful expert tips on what the creative economy is and how you can grow your business in the creative industries.
You can find the manual at Luovien.fi -> Home | Luovien.fi
The author of the article is Ville Tolvanen , M.Sc. (Econ.), M.Sc. Ville sparring current and future entrepreneurs in starting and developing a vibrant business. His clients are creators in the creative industries and also everyone else considering setting up or developing a business.